New JD Powers Motorcycle Owner Satisfaction Survey is out…

Among the factors, satisfaction with the sales experience has improved most, increasing to 856 (on a 1,000-point scale) in 2011 from 838 in 2010. Satisfaction with the product and cost of ownership also improves significantly, compared with 2010. The study also finds that motorcycle build quality improves to 122 problems per 100 motorcycles (PP100) from an average of 133 PP100 in 2010. One-half of owners say they have experienced zero problems... [Read More...]